Directed by Rebecca Johnson
Produced by Sarah Sulick and Amy Gardner
Why did the director choose to tell this story? where is the story or idea from and why is it topical?
The story is based on a true events. Its about a girl named Samantha Joseph who led her friend into an ambush where he was murdered by her boyfriend and his gang.
Its topical because the story line can be very common in some parts of London and gang violence is common.
How did the director find a producer for the film?
She owns the production company bright pictures.
What was the budget?
under 1 million - 76,000
How did they raise funds for the film?
An indiegogo campaign with a £75,000 goal was launched to help fund the film during the early last year. the campaign went to raise just over £40,000
How did they find the films cast?
Searched for young people from schools, agencies, theatres, community centres and school casting.
Who did the director collaborate with to make the film?
Director of photography = David Raeder
Editor = Traley Granger
Community = Julie Fawlett
Rapper = Skwillia
RWD = Music Magazine
What technology has been used to make the film?
A camera, lighting, equipment, a computer, computer software
What examples of cross media convergence can you find?
Bucks music group has made the soundtrack.
Who is the distributor of the film?
Anchor guy entertainment which is a division of stars media
What other films have they distributed?
The evil dead series on vhs and DVD as used as the stephen king movie maximum over drive.
Who is the target audience?
- urban adults (25+) who seek out critically well reviewed films
- Urban young people (15-25), both sexes, who relate to the story
List the different marketing tools that have been used to promote the film to different audiences?
Social media: facebook, twitter, youtube
How was the 'social inclusion' aspect of the film helped to promote and market it to audiences?
it helps raise awareness of gang culture in Brixton
Why would this film appeal to a National Audience?
The film would appeal to a national audience as it is a British film with British actors
What is the role of the BFI London Film Festival in promoting the film and the film-maker?
People who attended the BFI london film festival might even see the movie and write a review about it afterwards which would spread awareness.
What examples of technological convergence can you find relating to the films production, distribution or exhibition?
The film has been crowd funded online using the website indiegogo.com. The film has been marketed online using Facebook, twitter and youtube, which would not been available a decade ago.
Where is the film being released (locally, nationwide, worldwide?)
Worldwide - Berlin, rotterdam, and los angeles
When is the film being released?
Was released on 17th october and 18th october in film festivals
How many cinemas are screening the film? (worldwide or restricted release)
worldwide
How successful is the film to date?
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